Visual and Graphic identity for the LA-based record label VAST HABITAT. Developed in collaboration with Margherita Baldi and Roberto Crippa.
VAST HABITAT is an open ecosystem. This is the core concept that guided the development of an equally open design system for the logotype and graphic identity.
The set of logos and graphic elements is part of a modular system in constant evolution.
Each symbol has its specificity but is bound to the others by a relation of visual and conceptual kinship.
The different elements can be combined in different ways, following a precise hierarchy. This allows for high creative flexibility in the way the graphic identity can be implemented across different media, as well as leaving room for possible future evolutions.
