Villa Rondinelli

Visual Identity + Web Design

2020

Visual Identity and website design for Villa Rondinelli, a suggestive location, archive and art institution situated on the southern Fiesole hillside, overlooking Florence.

From its Medicean origins, dating back to the Renaissance, to the visionary project of one of Italy’s greatest landscape architects of the 20th century, Villa Rondinelli stands out as the perfect synthesis between landscape and architecture, history and modernity.

The visual design attempts to convey the timeless elegance of the Villa's architecture by letting the place and its hearitage 'speak for themselves', by leveraging typography, photography and minimalistic visual structures.

Web Development + UX Design - Margherita Baldi
Interior Photography - Philipp Hustig
Garden Photography - Gabriele Novasi